There are many groups who train Coaches – who do you Recommend?

   There are thousands of organizations that provide coach training and certification, and even more coming online every day according to Google Alerts. Part of this rapid growth is from the world-wide popularity of coaching; which is a good thing. However, be very cautious about investing money with some of these organizations since many are designed up make a quick buck from the popularity of coaching, but don’t have the vision, depth or integrity to stay with this industry for the long-haul.
Here are some key elements to consider as you plan out your training and credentialing approach to be well respected as a professional Christian Coach.
Look for the size of the organization that provides the training and certification.
You want a group that will be here for decades and not just “here today/gone tomorrow.”
Consider what other professionals are saying about the group, and how many other professionals endorse their products and services.
Look at the amount of experience the training staff have, and how many years they have been in practice.
See how many students they have trained. You don’t want to be a ‘guinea pig” with a start-up organization. You want to be around seasoned professionals.
Study their professional training material. Is is credible and relevant to the issues that coaching clients are looking for?
Check out credibility issues, by searching their website, marketing materials, blogs, podcasts, YouTube channel and social network sites. Do they constantly add value to others?
Are you aligning with a group that are passionate about personal development and equipping of there coaches with training events, seminars, webinars, and teleseminars?
Be cautious about “celebrity” coach training programs that are no more than a weekend event with limited access to the celebrity and virtually no personal mentoring
Watch for the added value an organization brings with magazines, training CD’s, DVD’s and MP3 files. These type of resources are necessary to keep you at the top of your game
Strongly consider the ethical standards of the organization you select. These standards should be plainly posted and very comprehensive, instead of a simple list of suggestions, or worse, no ethical standards at all.
There are many more factors you can and should consider before aligning your coaching services with a coaching organization, but the strongest for a person of faith is this.
Does this organization make any claims to be Christian?
There are hundreds of coaching groups that are ‘spiritual’, offering new age, wicca or training in universal beliefs. Be HIGHLY cautious about any involvement with organizations that offer an all-inclusive spiritual training format since these groups may be hostile to your faith in Christ as well as not equipping you to add value to the Christian coaching clients you will come alongside to serve.
Consider the training team. Are they recognized Christian leaders?
Are they respected and men and women of integrity?
You are going to invest a lot of time and money to become trained as Christian coach. Make sure you are a good steward of the resources God has entrusted to you by only aligning with seasoned Christian Professionals you trust.
The only group I endorse for Christian Coach training is the International Christian Coaching Association, or ICCA. You can easily find out more at where you can see our extensive list of Christian speakers, authors and trainers who are literally among the most respected Christian communicators in the world.
You will not find another group of professionals more passionate to add great value to your journey as a Christian coach than ICCA. The more you research, the more you will see the incredible value of not only being trained by ICCA professionals, but of joining our association and becoming part of the largest group of Christian coaches in the world today.
About the author Dwight Bain is dedicated to helping people achieve greater results. He is a Nationally Certified Counselor and Certified Life Coach in practice since 1984 with a primary focus on solving crisis events and managing major change. He serves as the executive director of the International Christian Coaching Association. Follow ICCA updates at
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